A search engine is any software accessed on the internet that searches a database of information according to the user’s query. The engine provides a list of results that best match what the user is trying to find. Today, there are many different search engines available on the Internet, each with its own abilities and features.

Relying on some search engines,depends on what they can offer most people usually prefer Google because they are confident of what is made up of,apart from Google,there are other search engines that useful,they as follows:

What are the 3 types of search engines?Search engines are classified into the following three categories based on how it works.

• Crawler based search engines.
• Human powered directories.
• Hybrid search engines.
• Other special search engines.

IMPORTANCE OF SEARCG ENGINES

Search engines essentially act as filters for the wealth of information available on the internet. They allow users to quickly and easily find information that is of genuine interest or value, without the need to wade through numerous irrelevant web pages. There is a lot of filtering to do – three years ago in 2004 the number of pages in Google’s index exceeded the number of people on the planet, reaching a staggering figure of more than 8 billion. With that much content out there, the internet would be essentially unworkable without search engines, and internet users would drown in a sea of irrelevant information and shrill marketing messages.

Search engines provide users with search results that lead to relevant information on high-quality websites. The operative word here is “relevant”. To attain and retain market share in online searches, search engines need to make sure they deliver results that are relevant to their users’ searches. They do this by maintaining databases of web pages, which they develop by using automated programs known as “spiders” or “robots” to collect information. Search engines use complex algorithms to assess websites and web pages and assign them a ranking for relevant search phrases. These algorithms are jealously guarded and frequently updated. Google looks at more than 200 different metrics when assessing websites, including copy, in-bound links, website usability and information architecture.

What this means is that search engines provide users with the information they are looking for, and not necessarily the information that marketers would like them to see. Type the name of a major brand into Google, and you will most probably be served a wide range of search results that include not only the brand’s official website, but other websites, consumer review sites, blogs, online articles on Web 2.0 sites and press releases on news syndication channels. Of course, not all searches are for brand names. The majority of searches are for non-brand key phrases – for example, “Hong Kong luxury hotel” rather than “The Peninsula Hong Kong”. With key phrases that are service or product-specific rather than brand-specific, results pages will also include many competitors, which makes acquiring a prominent position at the top of the page even more crucial.

There are two major ways to ensure a website appears in a prominent location on the major search engines for relevant key phrases: paid search (also known as pay per click or PPC) and organic Search Engine Optimization (SEO). Of the two, organic SEO tends to yield the best long-term results and the optimum return on investment, for the simple reason that internet users are four times as likely to click an organic search result as they are a PPC ad on the same results page. In a September 2006 poll by MarketingSherpa, 68.7% of marketers in the US identified SEO as yielding the best return on investment for product marketing. I will discuss paid and organic search in much more depth in a separate article. It is enough here to state that companies doing business or marketing online should look at striking a healthy balance between both techniques to make the most of the potential of marketing through major search engines.

Search engines matter because they increasingly determine the information about brands, products and services that customers access online. Being easy to find on Google, Yahoo and MSN is now as much of a marketing necessity as having a strong presence in print and broadcast media, or an effective traditional direct marketing program. And as consumers and organizations come to rely more heavily on search engines to find the goods, services and suppliers they need, the importance of search engines to modern businesses will only increase.

•  

 

Google Search

Google is the reigning king of spartan searching and is the most-used search engine in the world. Google is fast, relevant, and the most extensive single catalog of web pages available.

 

Duck Duck Go Search

At first, DuckDuckGo.com looks like Google. However, many subtleties make this spartan search engine different.

DuckDuckGo offers some slick features, like zero-click information wherein all your answers appear on the first results page. DuckDuckgo offers disambiguation prompts that help to clarify what question you are asking. Most significantly, DuckDuckGo does not track information about you or share your search habits with others.

Give DuckDuckGo.com a try. You might really like this clean and simple search engine. Visit DuckDuckGo

Bing Search

Bing is Microsoft’s attempt at unseating Google, and arguably the second-most-popular search engine today.

Touted as a decision engine, Bing tries to support your research by offering suggestions in the leftmost column, while also giving you various search options across the top of the screen. Things like wiki suggestions, visual search, and related searches might be beneficial to you. Bing is not dethroning Google soon, but it is worth trying.  Visit Bing

Dogpile Search

Years ago, Dogpile preceded Google as a fast and efficient choice for web searching. Things changed in the late 1990s, Dogpile faded into obscurity, and Google became king.

Today, however, Dogpile is coming back, with a growing index and a clean and quick presentation that is a testimony to its halcyon days. If you want to try a search tool with an engaging appearance and desirable crosslink results, definitely try Dogpile! Visit Dogpile

Yippy Search

Yippy is a Deep Web engine that searches other search engines for you. Unlike the regular Web, which is indexed by robot spider programs, Deep Web pages are usually harder to locate by conventional search.

That’s where Yippy becomes very useful. If you are searching for obscure hobby interest blogs, hard-to-locate government information, offbeat news, academic research, and similar content, then Yippy is your tool.  Visit Yippy

Google Scholar Search

Google Scholar is a particular version of Google. This search engine will help you win debates.

Google Scholar focuses on scientific and hard-research academic material that has been subjected to scrutiny by scientists and scholars. Example content includes graduate theses, legal and court opinions, scholarly publications, medical research reports, physics research papers, and economics and world politics explanations.

If you are looking for critical information that can stand up in a heated debate with educated people, then Google Scholar is where you want to go to arm yourself with high-powered sources. Visit Google Scholar

Webopedia Search

•  

Webopedia is one of the most useful websites on the web. Webopedia is an encyclopedic resource dedicated to searching technology terminology and computer definitions.

Teach yourself what domain name system is, or what DDRAM means on your computer. Webopedia is a perfect resource for non-technical people to make more sense of the computers around them.  Visit Webopedia 08 of 09

Yahoo Search

Yahoo is several things: it is a search engine, a news aggregator, a shopping center, an email service, a travel directory, a horoscope and games center, and more.

This web-portal breadth of choice makes this a beneficial site for internet beginners. Searching the web should also be about discovery and exploration, and Yahoo delivers. (By the way, here’s what happened to Yahoo avatars and Yahoo 360 in case you were wondering.) Visit Yahoo! Search

The Internet Archive Search

The Internet Archive is a favorite destination for longtime Web lovers. The Archive has been taking snapshots of the entire World Wide Web for years now, helping us to virtually travel back in time to see what a web page looked like in 1999, or what the news was like around Hurricane Katrina in 2005.

It’s essential to think of the Internet Archive as much more than a web page archiver; it’s a versatile search engine that also finds movies and other videos, music, and documents.

You won’t visit the Archive daily like you would Google or Yahoo or Bing, but when you do need historical context, use this search site.

Most people prefer to rely on just one or two search engines that deliver three key features:

• Relevant results (results you are interested in)
• Uncluttered, easy-to-read interface
• Helpful options to broaden or tighten a search

The possibilities we highlight should help you find the best search engine for your needs.

 

Bing Search

What We Like

• Favors older, established web pages.
• Ranks home pages, not blogs.
• Crawls hidden and non-hidden content equally.

What We Don’t Like

• Ranks forums low in search results.
• Instant search is slower than Google.
• Some ad-heavy search result screens.

Bing is Microsoft’s attempt at unseating Google, and arguably the second-most-popular search engine today.

Touted as a decision engine, Bing tries to support your research by offering suggestions in the leftmost column, while also giving you various search options across the top of the screen. Things like wiki suggestions, visual search, and related searches might be beneficial to you. Bing is not dethroning Google soon, but it is worth trying.  Visit Bing 04 of 09

 

Yippy Search

Yippy is a Deep Web engine that searches other search engines for you. Unlike the regular Web, which is indexed by robot spider programs, Deep Web pages are usually harder to locate by conventional search.

That’s where Yippy becomes very useful. If you are searching for obscure hobby interest blogs, hard-to-locate government information, offbeat news, academic research, and similar content, then Yippy is your tool.  Visit Yippy 06 of 09

Google Scholar Search

Google Scholar is a particular version of Google. This search engine will help you win debates.

Google Scholar focuses on scientific and hard-research academic material that has been subjected to scrutiny by scientists and scholars. Example content includes graduate theses, legal and court opinions, scholarly publications, medical research reports, physics research papers, and economics and world politics explanations.

If you are looking for critical information that can stand up in a heated debate with educated people, then Google Scholar is where you want to go to arm yourself with high-powered sources. Visit Google Scholar 07 of 09

Webopedia Search

Webopedia is one of the most useful websites on the web. Webopedia is an encyclopedic resource dedicated to searching technology terminology and computer definitions.

Teach yourself what domain name system is, or what DDRAM means on your computer. Webopedia is a perfect resource for non-technical people to make more sense of the computers around them.  Visit Webopedia 08 of 09

Yahoo Search

Yahoo is several things: it is a search engine, a news aggregator, a shopping center, an email service, a travel directory, a horoscope and games center, and more.

This web-portal breadth of choice makes this a beneficial site for internet beginners. Searching the web should also be about discovery and exploration, and Yahoo delivers. (By the way, here’s what happened to Yahoo avatars and Yahoo 360 in case you were wondering.) Visit Yahoo! Search

The Internet Archive Search

The Internet Archive is a favorite destination for longtime Web lovers. The Archive has been taking snapshots of the entire World Wide Web for years now, helping us to virtually travel back in time to see what a web page looked like in 1999, or what the news was like around Hurricane Katrina in 2005.

It’s essential to think of the Internet Archive as much more than a web page archiver; it’s a versatile search engine that also finds movies and other videos, music, and documents.

You won’t visit the Archive daily like you would Google or Yahoo or Bing, but when you do need historical context, use this search site.

Baidu

Baidu has a global market share between 0.7% and 11.83%.

Baidu was founded in 2000 and it is the most popular search engine in China. Its market share is increasing steadily and according to Wikipedia, Baidu is serving billions of search queries per month. It is currently ranked at position 4, in the Alexa Rankings.

Although Baidu is accessible worldwide, it is only available in the Chinese language.

Yandex.ru

Yandex, Russian’s most popular search engine has a global market share between 0.45% and 1.41%.

According to Alexa, Yandex.ru is among the 30 most popular websites on the Internet with a ranking position of 4 in Russian.

Yandex presents itself as a technology company that builds intelligent products and services powered by machine learning.

According to Wikipedia, Yandex operates the largest search engine in Russia with about 65% market share in that country.

Ask.com

Formerly known as Ask Jeeves, Ask.com receives approximately 0.42% of the search share. ASK is based on a question/answer format where most questions are answered by other users or are in the form of polls.

It also has the general search functionality but the results returned lack quality compared to Google or even Bing and Yahoo.

Ecosia

Ecosia is a Berlin-based social business founded by Christian Kroll in 2009. The main reason ecosia was created was to help in financing planting trees and restoration projects. It is thus known as the “tree planting search engine”.

How does ecosia work? Ecosia is a Bing partner, meaning that it’s search results are powered by Bing. Ecosia makes money to support the planning of trees by displaying ads in their search results. Every time an ad is clicked, ecosia gets a small share. It is estimated that it takes approx 45 searches to finance the planting of one tree.

In terms of search engine market share, Ecosia’s share is around 0.10%.

AOL.com

The old-time famous AOL is still in the top 10 search engines with a market share that is close to 0.05%.

The AOL network includes many popular web sites like engadget.com, techchrunch.com, and huffingtonpost.com. On June 23, 2015, AOL was acquired by Verizon Communications.

10. Internet Archive

archive.org is the internet archive search engine. You can use it to find out how a web site looked since 1996. It is a very useful tool if you want to trace the history of a domain and examine how it has changed over the years.

Other Search Engines Worth Considering

Wolframalpha

WolframAlpha is different than all the other search engines. They market it as a Computational Knowledge Engine which can give you facts and data for a number of topics.

It can do all sorts of calculations, for example, if you enter  “mortgage 2000” as input it will calculate your loan amount, interest paid, etc. based on a number of assumptions.

CC Search

CC Search is a web search engine that gives users the ability to find content they can re-use. All content in the CC Search index is under Creative Commons licenses.

Currently only images are included in their index but they have plans to add open texts and audio.

These are the 10 most popular web search engines on the Internet today.

The list is by no means complete and for sure many more will be created in the future but as far as the first places are concerned, Google and Bing will hold the lead positions for years to come.

Drop your comment